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Alright, when I said the 90’s revival was something I could get behind, I seem to have forgotten about one trend that probably should stay tucked safely inside that decades’ time capsule.  The scrunchie.  Ah yes, that fabric covered hair tie of school days past.  Be it in your hair or on your wrist, you were nobody without a color coordinated scrunchie.  Despite the upside of the scrunchie (less stress on your tresses), I’m not sure it’s one hair trend that I want to see resurrected.  And isn’t that why they invented these?

As Carrie Bradshaw so adeptly stated in an episode of Sex and the City:

“Okay, but here’s the thing. Here’s my crucial point.  No women who works at W Magazine and lives on Perry Street would be caught dead at a hip downtown restaurant wearing a scrunchie!”

But alas, designers like Vivienne Westwood, Ashish, Missoni, and Marc Jacobs sent looks down the catwalk accessorized with this beauty throwback (you can buy a $95 Missoni one here).  Even “it” girls Fearne Cotton and Cressida Bonas have been seen keeping stray strands at bay with the aid of a scrunchie.  Former “it” girls all over the trend?  Lisa Turtle, all three Tanner girls, and, gasp, even Sarah Jessica Parker herself.

xx,

WhyDid

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