Jun
25
2013
1


WhyDid and Win: Flirty and Thirty with Cosabella
Written by: WhyDid | WhyDid and Win

whydid cosabella contest

Shouldn’t come as news that I’m semi obsessed with lingerie, delicate underpinnings, and basically anything lace.  Whether anyone besides Smitty sees it, doesn’t really matter.  Knowing  I’m wearing something beautiful and feminine under there is the ultimate confidence booster –and there is no brand more flirty or feminine than Cosabella.  I was first introduced to the brand while buying lingerie for Henri Bendel and needless to say, I’ve been a fan ever since.  The Soire Soft Bra is my go to for steamy summer nights.  In honor of thirty years of sexy (not me, silly), Cosabella and WhyDid are giving you a chance to win 3 Panty Pack from their newest addition, Trenta.

The new must-have group celebrates Cosabella’s 30 Years of Color and innovation! The fine lace of Trenta is shaped to lay flat on the body for a seamless effect. It features styles in all-over delicate lace and styles in smooth microfiber mixed with lace galloons and insets. The thong wraps your body smoothly with a single back seam to enhance comfort and emphasize the delicateness of the lace.

So say goodbye to VPL and enter for your chance to win by following WhyDid and Cosabella and using the hashtag, #Cosabella30.

Good luck, bellas!

xx,

WhyDid

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Apr
04
2013
0


Why Did You Wear That: Suits, No Ties.
Written by: WhyDid | Why Did You Wear That?

You know what I love almost as much/more/I can’t decide than lingerie?  Swimsuits.  Know why?  ‘Cause it’s like underwear that you can wear in public.  Who doesn’t like beating the heat poolside wearing a barely there fashion statement?  And why else have you been going to the gym?  Oh right, for cardiovascular health, of course. Whatever, you totally do it to counterbalance those Girl Scout cookies.  You’re not fooling anyone.   Not that it matters because swimsuit season is upon us and you’re just going to have to come to terms with that.

This season’s swimwear is strongly reflective of spring trends. Colorblocking, graphic black and white, midriff tops, fringe, and cutouts are all staples for the catwalk as well as the boardwalk.  And while I still stand firm that less is more when it comes to bikini bottom coverage, there are cuts and shapes for all body types.

Be Bold in Black & White:

black and white bikinisRed Carter Glitter Bomb One Piece, Herve Leger Bandeau Bikini, Dolce & Gabbana Polka Dot Triangle Bikini, Norma Kamali Shane One Piece, Karla Colletto Stripe Monokini

Collect the Fringe Benefits:

fringed swimwear

Vitamin A Tulum Bikini Top and Bottoms, OndadeMar Fringed Triangle Bikini Top and Java Bikini Bottoms, Thayer Lace Up Bandeau Bikini Top and Brazilian Bikini Bottoms, L*Space Stardust Fringe One Piece, Luli Fama Cosita Buena Fringe Bikini Top and Wavy Bottoms

Get Crafy with Cut Outs:

cutout bikinis bathing suitsTori Praver Lili Bikini Top and Bottom, Agent Provocateur Kristie Braided Cutout Swimsuit, L*Space Sensual Solids Le Chic Bikini Top and Estella Bottom, T by Alexander Wang Bandeau Top and T Bikini Bottoms, Vitamin A Siren Wrap Bikini Top and Chloe Triple Braid Bikini Bottom

Go Long:

Zimmerman Clique Perforated BikiniMara Hoffman Rainbow Printed Bikini, Beach Riot Farrow Bikini Top and Bottom, MINKPINK Florence Frill Bikini Top and Bottom, Amore & Sorvete Belle Top and Bottoms

Block It Like It’s Hot:

colorblock bikinis Seea Leucadia Reversible Bikini Top and BottomDosMares Galena Bandeau Bikini, VPL Malaga Insertion Bikini Top and BottomShakuhachi Ultra Neon Colorblock Bikini, Marc by Marc Jacobs Pleated Maillot

Sorry, Timberlake, the only suit I will be wearing is that of the “swim” variety.

xx,

WhyDid

image via

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Jun
23
2011
1


Why Did You Wear That: Loungin’
Written by: WhyDid | Why Did You Wear That?

I’ve never met a romper I didn’t like.  When I encounter people who don’t “understand” the romper, I must immediately walk away.  As much as I love clothes though, the first thing I do when I get home is strip down and put on something comfy.  While I’d gladly spend all my free time in my knickers, there’s an off chance I ordered pizza and need to answer the door.  Or perhaps I need to run out for another bottle of pinot.  This presents a problem for a girl in her skivvies.  Luckily, there is no problem too large for WhyDid.  The happy medium between bare flesh and camera ready?  Loungewear.

To amp up sales in the lingerie department at Bendels (you can only sell so many strapless bras) we started incorporating some “crossover” pieces much to the chagrin of the contemporary buyer (sorry!).  One must get crafty in order to maintain sales goals, my friends.  Luckily, lingerie brands caught onto the trend of wearing your underwear as outerwear and produced pieces that would fool even the most prude princess.  (As a side note, these pieces are typically cheaper than the contemporary counterparts- bonus!).

1. Skin Cotton Gauze T-Shirt, $105, 2. Undrest Classic Foldover Tap Pant, $33, 3. Only Hearts Venice Teddy, $92, 4. Kiki de Montparnasse Garter Tank, $150, 5. Julianne Maria Shorts, $64, 6. Dessous by Sophie Simmons Ludvine Tunic, $136, 7. And Cake Gold Necklace Ribbed Tank, $60, 8. VPL Deltoid Undi, $87, 9. Eberjey India Jersey Lace Cami and Shortie Set, $103, 10. Matters of Leisure Townhouse Robe, $225

When in doubt, keep a cute robe handy.  My girlfriends probably couldn’t count the number of times I answered the door for them in my pretty pink cashmere robe.  (I never could seem to be ready on time).  So dress down with your bad self.

xx,

WhyDid

Photos courtesy of HerbalTeaNYC

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Jan
28
2011
0


The List Volume XXXVI
Written by: WhyDid | The List

Ah yes, it is that time of the week.  The list.  It never ceases to amaze me that so many things can be so obnoxious.

  1. The post office. Why is there always a line? What is so difficult?
  2. Willow Smith in Vanity Fair. Isn’t she like two?
  3. Why does my yogurt have a twitter logo on it? I can’t click it. I also don’t want to follow you on twitter, yogurt.
  4. “Fashion” bloggers who can’t spell the names of designers.
  5. People who don’t know how to merge (the cause of all LA traffic).
  6. Greasy bangs. Ew. Just ew.
  7. Brain freeze.
  8. Friends with Benefits coming out right after No Strings Attached. How did the exact same movie get made twice? Like, who forgot to pass along that memo?
  9. Sleeveless turtlenecks. Um? Oxymoron, no?
  10. Charlie Sheen. Seriously, get. it. together.

xx,

WhyDid

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Nov
19
2010
2


The List Volume XXVIII
Written by: WhyDid | The List

Seeing as Thanksgiving is right around the corner and I do spend quite a bit of time bitching about things sucking, I figured I would make a list of things that I am incredibly thankful for. Here are ten (in mostly no particular order) of the many things I have to be thankful for:

  1. This guy. I do not know how I would function every day without him.
  2. My incredibly wonderful and supportive family… though now I’ve noticed we are long overdue for a family portrait.
  3. Prosecco.
  4. Living in a country where I can say, do, or wear anything I want all while turning on a faucet for clean water.
  5. Having some of the world’s best friends (who don’t mind a theme).
  6. Having had the opportunity to live in one of the best cities in the world (NY, obvi). The experiences are irreplaceable.
  7. Love. Real, true, pure, magical love.
  8. Thongs. No, I’m serious. Can you imagine a lifetime of VPL (visible panty lines)?
  9. Technology: cell phones, computers, TV’s, the INTERNET! How else would you be able to keep up with WhyDid?
  10. Most importantly, everyone who is reading this. A bored at work hobby has turned into more than I ever could have imagined. Couldn’t do it without you.

Count your blessings!

xx,

WhyDid


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