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Beauty Buzz: Star Spangled Beauty

By |July 2nd, 2013|Beauty Buzz|

american flag makeupAlright, so you can’t even begin to stomach strapping on a star studded tank top or holiday color coordinated outfit.  That’s fine.  Just don’t be a totally Sally Suckpants refusing to play along whatsoever.  Incorporate a little bit of your American pride this Fourth of July by wearing the colors of our flag on your face (and nails).  Navy liner rimming your lids, cherry red lips, and a slick white manicure will have people believing Lenny Kravitz wrote American Woman for you- and why shouldn’t they?

1. Josie Maran Coconut Watercolor Cheek Gelee in True Red, 2. Ciaté Paint Pot in Mistress, 3. Obsessive Compulsive Cosmetics Lip Tar in Red Orange Shellac, 4. Illamasqua Nail Varnish in Scorch, 5. Makeup Forever Glitter Eyeshadow in Iridescent White, 6. Urban Decay 24/7 Glide On Eyeliner in Yeyo, 7. Dior Diorshow Iconic Mascara in Deep Blue, 8. NARS Duo Eyeshadow in Mandchourie Golden Infused Deni/Rich Navy, 9. butter LONDON 3 Free Lacquer in Blagger

xx,

WhyDid

Setting the Mood: Golden Girls

By |June 10th, 2013|Setting the Mood|

On more than one occasion, read every time we’re discussing another traumatizing date or ex from hell over cocktails, my girlfriends and I revisit the idea of just going in on a townhouse and becoming the modern day Golden Girls… about thirty years early.  Anyone who knows me well, knows that I fall asleep nearly every evening listening to the witty banter between Blanche, Rose, Dorothy and Sophia.  I can’t wait to be a Golden Girl.  And in that spirit, I’m not going to wait– and neither should you.

I’m not suggesting you run to the closest American Apparel and purchase every item in gold lamé.  Not even close.  I am, however, suggesting you bring out your inner golden glow by wearing it right where everyone can see it.  Add some shimmer to your summer beauty routine with these shiny solutions.

Nails, Inc. Crystaltastic Nails, NARS Body Glow, MAKEUP FOREVER Aqua Cream Eyeshadow, Guerlain L’or Radiance Concentrate with Pure Gold Makeup Base

Thank you for being a friend.

xx,

WhyDid

Gift Guide: The Beauty of Giving

By |December 14th, 2012|Beauty Buzz, Gift Guide|

pile of makeupCall me crazy (wouldn’t be the first time), but I don’t think I know one girl on this planet who wouldn’t be totally psyched to receive a little bit of beauty for the holidays.  And wouldn’t you know… the cosmetics industry seems to have caught on since they come up with the raddest palettes right around this time of year.  I wouldn’t venture to call it a coincidence.  And one might think that makeup is a bit of a personal gift, it’s really hard to go wrong with palettes featuring assorted shades that are sure to be flattering on everyone from Snow White to Pocahontas.  So, if you’re looking for a gift sure to be a hit, might I suggest makeup?

holiday gift guide beauty

1. NARS Makeup Your Mind: Express Yourself Eyes, $85, 2. Philosophy Ginger Hot Salt Scrub, $25, 3. Urban Decay Naked Basics, $27, 4. Benefit She’s So… Jetset!, $36, 5. Laura Mercier Le Petit Patisserie Travel Quartet, $50, 6. MAC Perfectly Plush Advanced Brush Kit, $49.50,  7. Tarte The Jewelry Box Limited Edition Palette, $45, 8. Lipstick Queen Liptropolis Set, $48, 9. Nails Inc. Bling It On Rocks Kit, $25

Pucker up.

xx,

WhyDid

Beauty Buzz: Stay Put

By |October 4th, 2012|Beauty Buzz|

kiss on a napkinLast week I went ahead and decided to take some of my own advice (for once) by taking fall’s big beauty trend, wine lips, for a test drive.  I spent a solid twenty minutes perusing my local Sephora (complete with live DJ) looking for the perfect shade of wine lipstick for my pout.  I went from Buxom to YSL to NARS… There’s gotta be a better way than testing on the back of my hand, right?  Anyway, fifteen shades later and I decided on one from Makeup Forever

wine lipstickOh, whoops.  Shall we just say that shade #13 (Purple) was not exactly the look I had been going for?  I know I joke that my new darker locks are a bit goth, but it’s a bit early for Halloween.  There was no way in the world I was going to head out on the town looking like Marilyn Manson.  So, I attempted to wipe off my less than beautiful mistake.   Ruh roh.  This lip lacquer wasn’t budging.  It took a couple of makeup wipes and a pinch of patience before I was able to get this goop gone.

24 hour lip color

Makeup Forever  Aqua Rouge, $24

Had this shade been one that worked for me, I would have been ecstatic.  Finally a product that does what it says.  I’m telling you, this lipstick would have made it through a six course dinner, serious makeout sesh, or an entire evening of karaoke.  So, let’s just call it a happy accident.  I may have gotten the wrong shade, but I certainly will be swapping it out for a more flattering lipcolor sure to last me through the evening… and maybe even til morning.

xx,

WhyDid

P.S. manicure is OPI gel manicure in Malaga Wine

Beauty Buzz: Prime Time

By |May 24th, 2012|Beauty Buzz|

smeared makeupA crucial step you may be missing (as was I for the majority of my makeup wearing life) is something that happens before the rouge, before the mascara, and even before your foundation.  This very imperative, but often neglected step is the application of a little something called primer.  Primer should be applied the moment you are done moisturizing so as to “lock” in your moisturizer and create the smoothest “canvas” possible.  I know, I know.  It’s starting to get steamy outside, so the last thing you feel like doing is adding another layer to your fabulous face.  You’ve worked awfully hard getting that face painted to perfection, so applying a primer to prevent your face from melting off seems like a worthy cause, no?  And here’s the best part: many primers have added benefits like built in SPF or anti-aging ingredients.

best makeup primers1. Cover FX Skinprep FX Nourishing Foundation Primer & Anti-Aging Serum, 2.Urban Decay Eyeshadow Primer Potion, 3. NARS Pro-Prime Multi Protect Primer, SPF 30, 4. Amazing Cosmetics Anti Aging Face Primer, 5. Murad Hybrids Skin Perfecting Primer Matte Finish

 

You’re in your prime, lady.

xx,

WhyDid

 

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