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WhyDid Spotlight: It’s JUNE All Year

By |October 10th, 2009|Why Did You Wear That?|

As you know, a leather jacket is one of my Fall Essentials.  So I decided to go the master of cool when it comes to leather jackets, Pablo Pantoja.  He is the creative force behind the ultra chic women’s contemporary line, JUNE.

How did you get started with the line?:

I had been designing menswear since I got out of Otis/Parson’s School of Design.  I never wanted to do womenswear. It was more selfish. I wanted to make clothes I can never find, but once I had all I wanted, I got bored. I finished my men’s career designing all of the jackets and leather for men at Kenneth Cole. It was fun and I loved working with him, but the line got repetitive and it was time to move on.

Womenswear gave me a whole new challenge. Everything changed.  Fit, artistic license, choices, themes, and women are just so much more into designs than straight men are (myself excluded).

After leaving Kenneth Cole, I wanted to do some sort of licensing deal with a women’s brand, and out of nowhere J-Lo (Jennifer Lopez) came to me and asked me to put together something for Jennifer. I put together presentation boards and met with her in Westwood, LA in her offices three days before her wedding to Chris, the dance. She is more beautiful and harder working than you can even imagine. Three days before her wedding? A four hour workout and dance practice, meet with me at 1pm and who knows what else? So, eventually after meeting with her again three days after her wedding in The Four Seasons Milan, on her honeymoon, while she was sick from a cold, no less. She is an inspiration to me in that sense.

Finally after months of work and development of samples, the J-LO company, Sweetface Fashions, decided to just run a lower priced line and it didn’t match with our plans… but from that long winded story, I got the bug to do my own women’s contemporary collection!  So in the evenings and late into the night, I was putting together my own designs for a collection to pair up with a friend of mine that was also looking for something new. Et voila! Time to start my own collection!

Where do you get inspiration for your designs?:

I usually start my concepts by walking around and shopping, going out and seeing real people and what they are wearing. If something is too much, I stay away. If I see something I’ve never seen before and see it again suddenly, it’s something I pay attention to. From there, I develop my concepts. The concepts usually have something that has to with JUNE, the month. A famous person’s birthday, or an event that occurred fifty to 100 years ago in the month of June, or just flowers and friendship. Always something that happened in JUNE though. It’s such a memorable type of month. Filled with moments we cherish for years to come, so I work with that in my head the whole time.

What is the JUNE girl like?:

A JUNE girl is a friend of mine. Someone whose company I enjoy.  She’s fun, adventurous and into expressing herself and her opinions. She may be a Banana Republic girl in her office, but she isn’t that girl inside.  She needs to be more comfortable, which is my first requirement, but not my last. She is smarter than the average girl and she seeks more, sees more, and finds the beauty in the details.

The JUNE girl is not the one that shows off how much money she has, but how much style she embodies.

Who would you love to see wearing JUNE?:

J-LO just for the irony of it! Haha! But seriously? All of my GF’s, or is it BF’s, or BGF’s around the world that inspire me and fill my life with joy and happiness and all of their friends, and their friends’ friends, and so on and so on. Yup, that would be nice. It would be like Facebook, but only in clothing.  You would know we are all connected by what we are wearing! Hmm… a JUNE fashion social network?

What is your favorite thing to see on a woman?:

Confidence, intelligence and humor.  These are the things I see in her eyes, her smile, and her face. The rest is just a result of what’s going on upstairs. If you were asking about what I like about the body or clothing, I’d have to say the skin.  I work with leather, after all. Nothing but skin and silk linings, of course.

What trend do you wish would just go away?:

Skinny jeans on 95% of the guys that wear them, but for girls? I like freedom of expression and individuality, so the lack of freedom of following a trend is what I would like to disappear.  If you are following a trend, you are not a leader, just a follower. Don’t dress like everyone else.  Don’t follow the trend.  Know what you like, and knowing how to wear it is the most important.  Do it so well that people see you and want to dress like you.  That’s what got me started as a designer. Back in highschool anything I wore would eventually be copied by my peers.  It’s the best form of flattery.

Style advice for women?:

Simplicity with your overall appearance so you don’t come off as garish.  And focus on details and accessorize! Don’t be a billboard for any designer or brand unless they are paying you or give you the clothes. Wear what expresses your individuality, feel confident about it, and most of all, smile. There’s no makeup or clothing that will fix a sad look, easier than a beautiful smile.  (New Yorkers will think you’re crazy, but like I said, I don’t care what people think!)

Gossip Girl- Serena or Blair?:

Sorry, never seen the show or know who they are.  I did see the posters announcing the show though. Whoever wears my clothes… both of them? Can I make like Palin and “get back to you on that?”

Favorite place to travel?:

Brazil, any city! All over Europe and staying with friends I’ve made over the years, and China because it’s such a culturally rich country with massive potential.  Then most of all, back home to Souther California where my family is.

Any funny stories regarding the brand? Seeing someone wearing it? Being recognized, etc?:

The first season I put my collection together, it was from the work I did developing the J-LO collection.  Ironically, one of the garments I made ended up in US Weekly in a spread called 10 Best Essential Items of the Year.  My little fur vest, which Jennifer, herself, called the “Glam Vest,” which I re-did for my line, was right there, exactly next to a photo of J-LO!   Somehow the magazine got the name from our linesheets and there it was. They wrote Glam Fur Vest by JUNE.

Do you think you’ll expand into mens again?:

I don’t think so, not in the near future. I see the brand having more meaning as June Swim, June Babies and of course, June Wedding.

Who is your style icon?:

I don’t think there are many these days. There’s too many starlets to keep track of.  I don’t read many of those magazines about stars so I don’t follow what’s happening on the Red Carpet.  I don’t do evening wear, so I choose to be inspired by the people I associate with.  Maybe when I am hanging with those Icons, I will pay more attention, but I did get to escort Audrey Hepburn when I was in Otis/Parson’s at my fashion show.  The department head told me I would be escorting her.  So I walked with her holding her arm in mine, for a little while, from table to table, as she said “hi” to all the other stars.  She would ask me if I was excited about the show, what year I was…  and then finally, I seated her at her table.  All of my friends wanted to touch my arm because I just was with Audrey, and I asked them… “Who’s Audrey Hepburn? Who is she?  Katherine Hepburn’s sister?!”  The next day someone brought me an old picture of her, and I freaked out.  I never knew her name, but had seen her before, I loved her style, but wasn’t really into old movies when I was a kid.

What’s something that every woman should own?:

I could get into so much trouble with this question, so I will keep it simple. A leather jacket that expresses the feminine and masculine side of her.

Very wise advice, Pablo. Below is a sneak preview of his Spring 2010 collection.  Check out their website for more details about where to buy!

 

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Why Did You Wear That: You’ve Said Too Much

By |October 5th, 2009|Why Did You Wear That?|

I didn’t realize people were still doing the whole slogan t-shirt thing until I was trucking around the other day and noticed several douchey t-shirt sayings on several different individuals.  The first t-shirt I spotted was one that said, “Don’t Think Twice.”  Not only is that incredibly poor advice, but that person probably should have thought twice before sporting that particular t-shirt. After that, I saw a girl in an “I Only Date DJ’s” t.  Um, really? Good luck with that.

I blame the whole slogan t-shirt phenomenon on Abercrombie and Fitch.  Especially since they did this little number:

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Obv, I take personal offense to this. I can’t imagine anyone from West Virginia would actually purchase this shirt.  Anyway, below are a few more loser logos that seem to be pretty popular with the common folk.

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Kind of awful/kind of amazing. However, I would be careful when wearing this out on a Friday or Saturday night. You may very well get stabbed with a stiletto heel.

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If you were famous, you wouldn’t have to wear this shirt. And quite honestly, no one wants to be a starfucker. That was so 2001.

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I bet you do. So if that’s the case, please remove this wretched t-shirt and prove it.

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At least you’re being honest.

guidogear_2073_97623705I mean, apparently not. Hence the above t-shirt. All of the “Everybody Loves a…” t’s kill me.  No, everyone does not love a…

So next time you’re scratching your head trying to figure out what to wear, please refrain from stuffing yourself into a slogan t.  Let your mouth do the talking, not your t-shirt.

xx,

WhyDid

Somethin’ for the Fellas: No Chinos in the Champagne Room

By |September 29th, 2009|Somethin for the fellas, Why Did You Wear That?|

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After strolling into one of my favorite go to neighborhood spots with my newly single and gorgeous friend last week, it became clear that the “crowd” had changed.  Gone were the typical older Europeans, men with strange mustaches, and cute 30 somethings.  Instead, there were tables of middle aged men in khakis.  We get it, you corporate guys like trendy places with pretty girls.  And we are happy to smile and thank you for the drinks you sent over.  However, do us a favor, try not to look so corporate.  Below are a few style tips for you fellas from my lady friends:

  • Please do not wear pleated front khakis (chinos). Ever. You should not own any pants that have a Docker’s label. And IF you INSIST on wearing them, or someone has mysteriously stolen all of your other pants, do NOT pair your chinos with a blue button down. Blockbuster anyone?

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  • Do not attach your cell phone to the outside of your pants in one of those awful “holsters.”  That’s what pockets are for.

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  • While you’re at it, remove the blue tooth from your ear. Who are you? Spock?

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  • Carrying a backpack is also unacceptable.  We are no longer in 5th grade. Take a note from those Euros and get a nice man purse.

NO:

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  • Shoes matter.  A woman can size you up in less than thirty seconds merely by glancing at your feet. Sad, but true.  I’m not saying you have to have the new Gucci loafers, but I am saying those clunky lace ups have GOT to go.

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  • Don’t be douchey.  So many times I have seen men be nasty to pretty girls because they feel intimidated.  Just be kind and don’t take it personally if she tells you she “has a boyfriend.”  Being nice and funny can go a long way (even if you’re wearing chinos).

xx,

WhyDid

2009 VMA’s (aka View. My. Ass.)

By |September 14th, 2009|Red Carpet Recap, Why Did You Wear That?|

It seems that this year people actually tuned into the MTV VMA’s.  Perhaps it was the tribute to Michael Jackson, or maybe that it was back in good old NYC, either way the show did not disappoint.  Twitter was abuzz last night with updates on all the drama and performances.

Clearly, the theme for last night was a lot of gratuitous ass.  I would have come up with an “A” word for vagina, but could not think of one.  The bar was set high when Katy Perry performed wearing WHITE shiny leggings and a serious case of cameltoe.

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And just in case you didn’t notice her lady parts, she finished off her performance with a “crotch grab.”  Classy. Love Katy, but no woman should attempt the white spandex pants. Ever.

Kanye-West-grabs-the-mic--001Speaking of ass, Kanye West sure acted like one when he ruined Taylor Swift’s moment to shine.  Really, Kanye? Get a life. Picking on a cute girl like Taylor is just LAME.

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Oh, Lady Gaga. I wouldn’t expect anything less from her.  She’s notorious for her lack of clothing and her affinity for all things leotard.  While she normally has security who blocks paparazzi from taking photos of her derriere, we got a full view last night as she swung covered in “blood” from the ceiling.  If Lady Gaga could buy stock in “inappropriateness”, she would.

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It’s clear to all of us why Jay-Z went ahead and put a ring on that.  I have to give the girl props for sporting this little number, however, that’s a lot of crotch.  A couple of things: 1) I want the number to her waxer.  It’s safe to bet that Beyonce took a trip to Brazil before her performance, 2) the trick to Beyonce’s svelte thighs? Double (or even triple) layers of tights.  A shiny shaping pair layered beneath nude fishnets will erase and trace of cellulite or extra lbs.

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We all know pink is a bad ass, but attempting this little stunt in a unitard with a huge contraption in her crotch giving her the world’s largest cameltoe… Ouch.

I wanted to also include a photo of Russell Brand in that ridiculous suit of his because he is a total ass and we also saw too much of his crotch as well. I’m confused as to why MTV signed him on for a second year of hosting. Do people actually like him? And for the record, women aren’t the only ones who need to be conscious of their thighs in skinny pants. Men with thick thighs can not, I repeat, can not pull off skinny pants.

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But alas, there was a happy ending after all.

large_taylor-swift-neyonce-mtv-video-music-awardsBeyonce saved some ass (ahem, Kanye) after she graciously gave up her time for an acceptance speech for Video of the Year in order to allow Taylor Swift to complete her acceptance speech that had been cut short due to douchebaggery.

I propose that next year they go ahead and change the name.

xx,

WhyDid

Why Did You Wear That: Fall in Line

By |September 1st, 2009|Why Did You Wear That?|

It seems that fall has decided to pop in a little early this year.  The temperatures have dropped and there’s that familiar chill in the air.  Luckily, I get cold when I travel so I happen to have one of my favorite Bendel’s cashmere cardis with me. Otherwise, I would be freezing and unable to leave the house.

So,this first chilly fall day has got me  compiling my fall shopping list.  I’m no Anna Wintour, but here’s my September issue.

Over the Knee Boots– whether you go for a flat or a high heeled version, they will add a sexy edge to jeans and flirty dresses.

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 Pour La Victoire Malorie boot, $375

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Barney’s Co-op Over the Knee Buckle Boot, $740

Leather Jacket– if you didn’t  grab up a leather jacket for early spring, now’s the time to do so.  For fall they are a little more rocker chic and I would stick to black or perhaps a luggage color.

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Joie Ailey Leather Moto Jacket, $689

Something Plaid– whether it’s a plaid shirt  or just an accessory, plaid is making a come back. Just don’t go plaid crazy. One plaid at a time.

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Forever21 Snap Button Plaid Shirt, $11.50

Leggings- Oh, leggings. You aren’t going anywhere are you?  Luckily, this season they are available in a multitude of styles.  Two stand outs are denim leggings and leather leggings.  Just PLEASE remember to cover your hoo- ha no matter what style you choose. Leggings still are NOT pants.

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Diane Von Furstenberg Leggy Leather Leggings, $565

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Juicy Couture Denim Legging, $88

 Boyfriend Blazer– Cute alternative to a jacket on a brisk day.  Pair it with skinny pants and a pretty blouse.

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Aqua Boyfriend Blazer, $88

The New LBD– the little black dress will never go out of style, but look for new details this fall. Whether it be asymmetrical details or a mesh inset this season’s LBD’s have a little more edge. Dress it up with heels, dress it down with your leather jacket and boots.

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 Bebe One Shoulder Mesh Dress, $48

Destroyed Denim– while I think the boyfriend jean will fade out as the temperatures drop, skinny destroyed denim will continue to remain strong.  They will look great with a sexy T and booties.

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Siwy Hannah Slim Crop Jeans, $198

It may be getting cooler, but you’ll still look hot with a few of these items in your arsenal.

xx,

WhyDid