Setting the Mood | WhyDid.com

Setting the Mood: Falling for You

By admin|September 15th, 2014|Setting the Mood|

In one week, it will officially be autumn… as well as two of my favorite men’s birthday. Technically, it’s still summer, but the weather has taken a turn and the inevitable chill is in the air. As a matter of fact, as I type this with my window cracked, I can actually smell what epitomizes fall to me. When it’s not the skin melting heat of summer or the bone chilling frost of winter, the weather in Manhattan is nothing short of magical. Spring and fall, while both way too short, are reminders to residents as to why we tolerate exorbitant rent, public urination, and unreliable transportation. Start stashing your swimsuits and pull out your sweaters from the bins under your bed. Enjoy the brief pause that is fall and brace yourselves for what the Farmer’s Almanac is predicting to be one wild winter.

Saint Laurent Metallic Leopard Print Woven Scarf, Carolina Amato Fingerless Knit and Leather Gloves, The Elder Statesman It’s A Bunny Echo Cashmere Beanie, Alexander Wang Cara Colorblock booties with Haircalf Trim

xx,

Whydid

Setting the Mood: Runway Runaround

By admin|September 8th, 2014|Setting the Mood|

Last Thursday officially marked the beginning of New York Fashion Week although I think brands and PR firms have sneakily stretched one grueling week into two seeing as my Fashion Week began last Tuesday with a party for Fohr Card on the rooftop of the James Hotel and an amazing panel discussion with Zac Posen. From that point forward, it’s been game on. Friends who are not involved in the industry and even those who are have vowed to reunite after the madness has died down next week. As much excitement, beauty, and straight up style Fashion Week brings with it, there’s an equal and opposite amount of stress, snarkiness, and showboating involved. I’ve come to a place in my life and career where I both love and loathe these two times a year (February and September) nearly as much as my annual trip to those shiny silver stirrups, which I think I adequately verbalized last season.

It can be downright infuriating, dealing with the crowds, the egos, and the newbies who haven’t been alive long enough to understand the underlying purpose of the week, but it is a necessary evil and actually being a part of it is truly humbling. Much like all things that are American these days, Fashion Week has become commercialized and almost a social media safari as to who can capture what picture from what show first and from the best angle. It’s a virtual pissing contest that can leave some victorious and others vexed. However, just when I’m about to roll my eyes and begin to grumble as I traipse through Lincoln Center cursing myself for wearing those shoes, I am reminded that at one point in time I was just a little girl from West Virginia playing dress up in her mom’s clothes. Loeffler Randall Work Tote with Haircalf, Italia Independent Velvet Flat Top Sunglasses, Smythson Inspirations and Ideas Notebook, Olloclip iPhone Camera Lens System

xx,

WhyDid

Setting the Mood: Hall Pass

By admin|September 1st, 2014|Setting the Mood|

Many of you have sung summer’s swan song with the commencement of Labor Day, but I would like to take an optimistic moment to point out that the official end of summer isn’t until September 23rd and if this Amazonian jungle like heat is any indication (don’t worry- the worst is coming), we have a few more weeks to revel in the sun. As the city refills with co-eds and those who spent all summer out east and jet setting around the globe, it starts to feel a little bit like a reunion. While I’m several years past returning to the classroom for another semester of mundane lectures and assignments I don’t understand, something about the beginning of September and the onset of Fashion Week festivities feels like the first day of school and trying to find a seat in the cafeteria without spilling your chocolate milk. Fall in New York elicits an excitement that is both magical and anxiety inducing. So, brace yourselves, ladies. Class is in session.

(clockwise): Thakoon Addition Karolina 2 Paneled Snake Effect Leather Brogues, Smythson Superstar Textured Leather Notebook, Illesteva Whitman D-Fram Matte Acetate Glasses, Valentino Embellished Textured Leather Headband

xx,

WhyDid

Setting the Mood: Any Man of Mine

By admin|August 12th, 2014|Setting the Mood|

On a “date” (and let’s use that term very loosely in this instance) that ended in a sex shop on Sixth Avenue last night, my suitor turned to me over bisteca per due at Morandi and asked, “What’s your type?” My initial response would have been, “Not you,” but I figured that wouldn’t exactly be conducive to getting through the rest of our meal without utensil related injury. My actual answer was that I don’t have a type and that’s not a farce. When I look back on all of my relationships- long term and very short lived- I’m basically an equal opportunity dater. From Wall Street bankers to musicians, athletes, writers, and tech nerds, I’ve basically run the gamut when it comes to careers and as far as appearances go they’ve been tall, short, dark, light, and everything in between. Of course there has to be an initial attraction whether it be physical or mental, but the reason my heart melted for each one of them comes from an intangible place. Even the worst of them (and that’s a tight race) had his wondrous moments and I hold a special place for each of them in my little black heart. That’s why this week, we are dedicating WhyDid to the men in our lives and all that comes along with them. So, ladies, let’s hear it for the boys.

Loro Piana Storm System Brushed Cashmere Baseball Hat, Illesteva Square Frame Matte Acetate Sunglasses, Marwood Striped Wool and Cotton Blend Tie, Vans for J. Crew Sk8-Hi Reissue Sneakers

xx,

WhyDid

Setting the Mood: Under Covers

By admin|August 4th, 2014|Setting the Mood|

I may be appalled at the thought of wearing pearls and Tory Burch ballet flats give me the creeps, but no one who knows me intimately would argue that I’m anything but feminine. I may have matured from favoring hot pink hues for home and wardrobe, but I will never tire of delicate lace, soft satin, and intricate details that make being a woman worth all of the cramps, bloating, skewed salaries, and cat calls. When I spent several years in the high end world of lingerie, I acquired new found admiration for all that goes into underpinnings. Perhaps there will only be a few special someones who are ever fortunate enough to see the contents of your knicker drawer (unless you use your delicates as decor), but the most feminine thing I think a woman can do is dress for herself.