F. Scott Fitzgerald | WhyDid.com

Friday Frocks: Get Down with Gatsby

By Kirsten|May 17th, 2013|Friday Frocks|

Fact: you will be invited to a Gatsby themed party this summer. So, you better be ready to dress the part. Turns out Ricky’s doesn’t carry costumes in a bag all year round. The horror! How will you achieve the look without being completely in costume? Channel your Daisy with dropped waists, sequins, feathers and flapper-esque details in dresses like the ones below.

1. Marchesa Tiered Tassel Cocktail Dress, 2. Milly Lisette Polka Dot Tulle Dress, 3. Haute Hippie Beaded Roses Dolman Mini Dress, 4. Rag & Bone Violette Tiered Dress, 5. Notte by Marchesa Sequin and Feather Embellished Dress, 6. Parker Hayden Dress, 7. Milly Chevron Tulle Dress, 8. Bless’d Are the Meek The Light Peplum Dress, 9. By Malene Birger Wasuinia Feather and Sequin Dress, 10. Candela Dixie Dress

Go ‘head, girl, go ‘head get down.

xx,

WhyDid

Setting the Mood: Party Like It’s 1920

By Kirsten|April 30th, 2013|Setting the Mood|

There’s a reason that the 1920’s seem to be cited as inspiration for so many parties, weddings, and celebrations. There’s also a reason I’ve already used this time period and novel turned movie as inspiration. (Spoiler alert: don’t click if you haven’t read the book. Seriously, you haven’t read the book?). The post World War I, prohibition era was a period of time where excess, glamour, and any good reason to kick up your heels ruled and no one made any apologies about it. Our generation seems to wax poetic of this time and from a fashion standpoint, I can see why. Finger waves, rising hemlines, and the transition from strict conservatism (hello, sportswear) all emerged along with advances in closures (hook and eyes, zippers, snaps) and fabric (rayon). With the release of The Great Gatsby next month, there’s sure to be an onslaught of 20’s themed summer soirees. So, start channeling your inner Daisy ahead of time.

Deepa Gurnani Scalloped Headband, Skaist-Taylor Cropped Mongolian Lamb Jacket, Club Monaco Bridget Feather Skirt,Reed Krakoff Leather, Mesh, and Feather Sandals

Now, go read the book. You’ve still got time.

xx,

WhyDid

Setting the Mood: Don’t be a Tragedy

By Kirsten|October 10th, 2011|Setting the Mood|

The Great Gatsby is considered one of the best literary works of the 20th century. (If you haven’t read it, you really should– don’t wait for the movie remake with Leo– that’s cheating). It’s also often cited as inspiration for parties, weddings, even runway collections. While there is no denying the glamour that was the roaring 20’s, it seems that perhaps we’ve forgotten what a tragic story The Great Gatsby really is. Sure Gatsby threw one heck of a party, but let’s remember (SPOILER ALERT) that this romanticized tale ends in multiple deaths and a suicide. So, next time you’re looking to throw a theme party full of old world glitz, perhaps you should just notate the attire as “Roaring 20’s” rather than “Gatsby.” The clothes were fabulous. The plotline? Tragic.

xx,

WhyDid

Hat: Stella McCartney Wool-Felt Cloche, $325

Dress: Temperley Serafina Gown, $2,720

Shoes: Giuseppe Zanotti Crystal Embellished Flats, $650