Beauty & Trends | WhyDid.com

Setting the Mood: Double Up On Denim

By admin|November 26th, 2014|Setting the Mood|

If you live in America, you own a pair of jeans. For whatever reason, this time of year feels very “Americana” to me. The only thing I own more of than crop tops is denim. Once I found a brand and style I liked, I bought it in every available color and/or pattern. When it comes to cold weather, I start at the bottom (much like Drake), as in my jeans and then build my outfit around them. This is why I often complain to my friends about having no tops. But that is neither here nor there, as let’s talk about you and your denim needs. Whether it’s the perfect pair of jeans, a chambray shirt, or a beaten up jean jacket, be sure to slip into something that feels more American than apple pie.

Rag & Bone Boyfriend Distressed Denim Jacket, Koku Viva Denim Clutch, The Laundress Denim Care Set, Miu Miu Crystal Embellished Denim Pointed Toe Flats

xx,

WhyDid

Setting the Mood: Plaid to the Bone

By admin|November 17th, 2014|Setting the Mood, Why Did You Wear That?|

As seen as one of the trend’s for this winter’s must have coats, plaid is a pattern that hasn’t (and isn’t) going anywhere. Houndstooth, Glenurquhart Check, Windowpane and Tatersall, whatever your check of choice, be certain to include it in your winter wardrobe. One might think I’d be burnt out on plaid after being forced to wear it for a greater portion of my adolescence, but the opposite is true. Perhaps it holds a bit of nostalgia, or maybe it’s just a pattern that really never goes out of style. While it can be worn in the straightforward fashion of a flannel or frock, it also comes in an array of accessories and the truly bold may be able to pull of mixing multiple tartans at one time.

Burberry Shearling Lined Checked Cotton Twill and Rubber Boots, Isabel Marant Matt Plaid Linen and Wool Blend Scarf, Marc by Marc Jacobs Top Schooly Printed Leather Shoulder Bag, Equipment Shane Plaid Intarsia Wool Sweater

xx,

WhyDid

Setting the Mood: Nesting Season

By Kirsten|November 3rd, 2014|Setting the Mood|

On November 1st, the official hangover of Halloween, I peered out my window to see that the weather was just as miserable as my headache. Grey skies, drizzling rain, cold, gusty wind, and an adorable dog who needed to empty his bladder standing on my chest and blinking down at me with his big brown eyes. You haven’t experienced selfless love until you’ve had to take your dog for a walk on a cold Saturday morning. I warned him that he was going to be sorely disappointed when his paws were wet upon hitting the pavement, but he insisted. Afterall, he’s a dog and though it’s debatable, he doesn’t speak English. Having nearly been blown away by the blustery wind and cursing my flimsy umbrella, we made it safely back inside where I decided to stay… for the rest of the weekend.

Though some tempting offers were thrown out, none were alluring enough to coax me from my cozy apartment. That’s when it hit me. Nesting season has begun and the brief magic of fall has come crashing down as fast as the fallen leaves. Plans will begin to dwindle until we all become hibernating animals slumbering until spring, so you may as well feather your nest and get comfortable.

LAFCO House & Home Champagne Scented Candle, C. Wonder Buffalo Check Tea for One, Barefoot Dreams In the Wild Throw, Jonathan Adler Marseilles Coasters

xx,

WhyDid

Beauty Buzz: Haunting Beauty

By admin|October 30th, 2014|Beauty Buzz|

Another great way to make use of your leotards is by creating beautiful Halloween makeup. If accessories aren’t your thing, or you just can’t seem to get your hands on a Piers Atkinson flamingo headband, head to your closest makeup counter and start getting creative. Whether you choose to paint yourself like a mime or wish to achieve Cleopatra’s cat eyes, there are endless possibilities for temporary self transformation with just a few strokes of shadow or a bit of contouring wizardry. Play around, have fun, and just remember, it’ll be dark and everyone’ll be drunk.

1. Viseart Contour, Camouflage HD Palette, 2. Sephora Collection Dramatic Performance Longwear Lash Kit, 3. Charlotte Tilbury K.I.S.S.I.N.G. Lipstick in Night Crimson, 4. T3 BodyWaver Curling Iron, 5. Jin Soon Tout Ensemble Collection, 6. Too Faced Smokey Eye Shadow Collection, 7. Sultra Color Hair Mascara, 8. Kat Von D Studded Kiss Lipstick in Shimmer Navy, 9. Lancome Artliner 24H Bold Precision Eyeliner, 10. Leighton Denny Nail Polish in Maneater, 11. Urban Decay All Night Long Lasting Makeup Setting Spray Duo, 12. Urban Decay Black Magic 24/7 Glide On Double Ended Eye Pencil Set, 13. Bobbi Brown BBU Palette

xx,

WhyDid

Setting the Mood: The Hunt for Halloween

By admin|October 28th, 2014|Setting the Mood|

As I sit here sorting out the sordid details for this upcoming Friday with friends amidst racking my brain for costume ideas that will prevent me from running around the city like a true life Halloween nightmare come Friday afternoon, it occurs to me that I have a real love/hate relationship with this so called “holiday.” While I love any excuse to dress up, craft a costume, and execute a theme, I loathe the overall emphasis placed on one sole evening. The sheer amount of pressure put upon crafting a costume that’s sexy but not slutty, creative but not crass, timeless but not trite can be downright daunting. Not to mention that the past several years for me have been the equivalent to not having a midnight kiss on New Year’s Eve (something I’m also all too familiar with). Last year, instead of spending the morning doing squats in anticipation of squeezing myself into spandex, I had a rather disruptive row with my then beau, but I probably did burn a few calories dodging inanimate objects and the crying left me looking like the walking dead. The year before that I had gotten dressed and even made it out the door before deciding to ditch after having spent twenty minutes in the unseasonable cold trying to catch a cab. And the year prior, I doused myself in fake blood to freak out the four trick or treaters who actually bothered to show up at our Silicon Valley doorstep. That’s why this year, rather than gunning for the blue ribbon for best in show, I’ll relegate the heavy lifting to creative accessories because heaven knows I own enough leotards, legwear, and lofty ideas to do just that. So, if you, too, are looking to avoid dropping dough on costumery crafted from potentially flammable fabric, try accenting something simple with bold accessories in the form of headbands, hats, or handbags. You could always make your very own lace bunny/cat/mouse ears (DIY tutorial here).