Follow

For years I have tried (and for the most part managed) to tame the “beast” that I call my hair.  I have naturally wavy/curly hair by nature, but it isn’t pretty curly wavy hair a la Gisele. It’s a bit schizophrenic. Some parts wavy, some parts curly. Therefore, I typically blow my hair straight and/or use a flat iron.  I also have a lot of hair, so this takes quite a bit of time.  I’ve probably used just about every product that’s out there and I’ve found them all to work just about the same.

Recently, I kept reading about a new brand called Living Proof.  I ignored it the first couple of times, figuring it would be the same as the rest, but after a stop into Sephora to pick up some sugar scrub,  I had to try it out. There was a huge display and photos of before and after.  Being the sucker that  I am, I purchased the Straight Making Styling Cream for Medium to Thick Hair.

The special buzz behind this product is that it was created by a group of hair experts led by an MIT professor.  They’ve created a formula that uses new technology to banish frizz from your hair. The majority of the products on the market have been using silicone based ingredients for years to no avail. The team at Living Proof used science to create the biggest breakthrough in frizz control in over 30 years.

So you’re wondering if it worked, right?  I blew my hair straight last night.  Before I had really even begun to blow dry, I noticed that my hair was already laying smoother and straighter. Blow drying was easier than usual and I only had to go over my hair with a few strokes of the flat iron to get any stray strands. (*Bonus- less damage).  It’s pretty humid in New York these days, and my hair was perfectly straight and yes, completely frizz free.  Today, my hair is till bone straight.  Typically, I get really hot when I sleep and wake up with wavy hair in the morning which requires me to break out that darn flat iron for a touch up. No need.  My hair is soft and smooth. This is the first time I have felt the need to rave about a hair straightening potion.

The company makes products for fine to medium hair, medium to thick hair, and thick to coarse hair, so it will work on all hair types.  Also, they make a a product for when you want to wear your hair wavy as well. I haven’t tried it out just yet, but you can bet I probably will.

If you are like me and have been battling your unruly tresses for years, I suggest you take your lunch break to Sephora and pick up a bottle.

xx,
WhyDid